If you have to
witness the amalgamation of creativity and excellent business acumen, they you
need to know about Joseph Cianciotto, from New York. He has served the DDB New York for 11 years
and not without any reason, his contribution as the executive creative director
has proven to be a boon to the organization.
His capabilities of addressing the
digital forum to suit the needs of there organization are par excellence and
hence there has been no award in the ad industry that has to be endowed upon
him.
Just like his
skills of being able to convert the traditional analogs of the company to its
advanced digital counterpart is unmatched, similarly are his leadership skills
of handling and guiding a team absolutely state of the art. This is one of the
very important functionalities of any executive creative director, they have to
have the ability to be able to create a positive and progressive working
environment for his team as also to encourage and direct them to achieving the
goals of the organization.
The signs of
an ace executive creative director are visible in Joseph Cianciotto,
who knows at the back of his hand the tricks of the advertising world. His
exceptional abilities have made it possible for him to have worked with several
big names such as Reebok, Electrolux, J&J, NFL, NBA and a hoard of others.
He seems to exactly understand the requirements of the organization and has the
efficiency to carry out the necessary strategies in order to meet those goals.
The designs
and digital developments of an organization have to be monitored and directed
by the executive creative director. Some of the basic qualifications for a
position in the creative department include having a minimum of undergraduate
degree in Fine Arts or any other field of Graphical and Visual designing. But
if you are wanting a higher position than this in the digitalization job
profile, then you need to have a graduate or a post graduate degree in the same
discipline.
Having an
experience is always counted as an advantage in any industry today, and so is
the creative digital industry. Even if you have a minimum of 5-10 years of
experience in the field you will have a greater chance of being accepted in an
organization. Your experience is what assures the head of the organization to
trust you with the highly responsible task of handling the digitalization of
the organization.
Along with the
qualifications what you always require for any kind of job is the skills
specific to the profession. Here too, you need to have excellent leadership
kills, skills of time and brand management, you need to be insightful,
creative, innovative, have diverse knowledge in typography and photography and
also the ability to comprehend and develop various types of production
procedures.
Your verbal as
well as written communication skills will also play a very crucial in securing
the job of an executive creative director.
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